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Gadgets:

Why Cleaning Your Gadgets Is Important

Germs are everywhere and there really is no way to avoid them completely, but it does help to clean the gadgets you use and share with others on a regular basis. Unfortunately, it seems gadgets are cleaned most often when dirt and grease can be seen on them, but germs are there long before then.

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Lifestyle:

Technological Superiority: Star Wars vs. Star Trek

Star_Wars_vs_Star_Trek

It’s an age old debate: which science fiction franchise is superior, Star Wars or Star Trek? There are many angles to take when wading into this debate, but this infographic looks at the technology in both universes, comparing what the Empire and Federation both have at their disposal.

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Around The Web

last update: January 26, 2015

Social:

How To Expand Customer Service To Twitter

Reaching potential and existing clients has never been easier. Social media has certainly paved the way for businesses to connect with customers located all over the world. The social network, Twitter, is a great place for companies to find out more about their customers and can be used as another method in providing quality customer service, but only if it is done right.

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Mobile:

Apps are the New Wild West

As of 2012, there are more mobile phones then there are people and as of the end of 2011, there were 8 Trillion text messages sent, so as you can see, mobility is taking over.

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Social:

Secrets To Producing Quicker Blog Posts

Writing for a blog can be a great hobby or a way to earn some extra cash. However, taking time out of your busy schedule to sit down and write a post  is often easier said than done. Learn the secrets to producing quicker blog posts from the infographic below, so you can keep your blog relevant and the blogging experience fun.

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Mobile:

The Facts about Mobile Apps

The use of mobile apps is continuing to grow, especially with the fact that there are more mobile phones in the world than there are people. There are applications for our social networks, as well as, for photo sharing and for gaming. We can literally keep up with the fast pace of the web even when we are on the go.

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Social:

Travel Planning For Techies

Whether you are planning to travel during Spring break or going on a short weekend trip, technology certainly plays a role in how we plan our vacations. We use the web to find ways to save money on plane tickets and to help us find the best hotels to stay in while vacationing. If we are not using our computers to help us plan a trip, then we are most likely using our smartphones.

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Social:

Video Marketing: From TV to the Internet

Video marketing has been with use for a long time. Television commercials were the first form of video promotional advertisements that were used to attract the attention of potential customers. So popular were many commercials from the golden age of television that they have been preserved on the internet and reach new legions of fans. A few of these commercials have survived long after the company in their ads had gone out of business. 

Today, such innovation in video marketing still exists and it is not limited to television. Video marketing has expanded to the internet where it is equally popular. Why is it that video promotional ads are so effective?

Simply put, a strong visual image can go a long way towards making an impression in a consumer. Such imagery can evoke a reaction that print or radio advertising cannot. This is not to infer that video ads are automatically better than other forms of advertising but rather that they are different.

Commercials will always be a staple of television since it is commercials that actually fund the television industry. However, there is a bit of competition on the horizon and it comes from online video marketing. In fact, online video advertisements may prove to be more accessible to many since online video advertising is extremely cost-effective. In some instances, it can be done for free and still reach potentially huge audiences.

Marketing with videos online emerged via the improvements of the internet in the aftermath of Web 2.0 upgrades. Hosting videos on websites, blogs or file sharing sites became quite easy and very inexpensive. The availability of high definition video recording equipment further made it easier for people to produce their own commercials. 

Perhaps the biggest benefit was the development of social networking sites allowing anyone wishing to place a video for display in their network to do so. Best of all, videos placed on social networks or file sharing sites have the potential to go viral. That means those that view the videos will circulate and promote them on their own without a request for compensation but some people need help with promotion and they contact Neil Patel Digital Marketing Consultant. As long as the video ads are original, entertaining and informative they have the potential to go viral. Traditional television commercials are incapable of such a process which is why we are sure to see more video promotional campaigns expanded in the future.

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