Welcome to the third edition of the @DotSauce Twitter link roundup where I share a selection of tweets that represent some of the top news and resources related to the domain industry, web development, WordPress, online marketing, social media and more.
I encourage you to click through and read the articles and resources that interest you most. Feel free to share them with your own following. ReTweets are greatly appreciated.
This roundup features news of interest from the domain industry, the latest from DotSauce Magazine and other unique takes on domain names.
Lots of great WordPress resources and a couple great articles on new web technologies and techniques.
Several must-read articles and valuable resources for boosting online business and improving your presence on social networks.
More Links Like These
Your Tweets Featured Here
I’m going to do something new for the next link roundup and include selected tweets from other domainers and web professionals.
If you have tweeted an exceptional resource or article that would fit right in the DotSauce roundup, please send it my way!
Simply follow @DotSauce and send me a reply note. I will follow you back and check out your tweets. I will also send you a reply if you are featured in the next roundup.
This article is from DotSauce Magazine.
Twitter Link Roundup #3 – Domain Names, Marketing, Web Development
Around The Web
Well, these Atari Wall Decals are obviously awesome, but the word’s not in yet on whether or not it will get you girls. I’m guessing not. But hey, they’re fun.
Millions of years ago, if a geek wanted to play videogames, he had to take a pocketful of quarters to the mall where darkened rooms filled with 6-foot-tall cabinets bleeped and blooped in glowing 8-bit goodness. Before we measured the quality of our games in voxels, we had to use our imaginations and believe that jagged white lines were massive hurtling asteroids, and that a triangle was your intrepid starship attempting to navigate the void. We fantasized that a simple white line was Bjorn Borg, and that a single pixel of light was a tennis ball being smashed at Jimmy Connors’ racket, or that shooting the head of a centipede would turn it in into a mushroom.
The Elder Gods of the Internet call that era back in the day. It was a day of wonder – where bits were downloaded at a blistering three-hundred per second, hard-drives were the size of small Eastern-European cars, and digital watches were a pretty neat idea. The Elder Gods look upon those days fondly, and look for ways to remind themselves of those heady days when you could hack a telephone with a cereal box whistle.
So, in an effort to bring a little bit of the past into the present day, these vinyl decals were created to turn any wall into a gigantic representation of the classic Atari videogames Asteroids, Centipede or Pong. Just peel and stick and you can relive those ancient and halcyon days of whooping flying saucers, spinning potentiometers as controllers, and falling fleas that fart fungus.
Imagine being on vacation in an unfamiliar city. You’re hungry and looking around for something to eat. The choices are overwhelming. How do you know which restaurants are good? You don’t want to waste your money or your hunger on something inferior, right?
Now imagine putting on your sunglasses and looking at a restaurant. Except now you don’t just see a restaurant. You see customer reviews overlaying the actual building. Suddenly your decision isn’t so difficult after all.
So where can you get these glasses? Well you can’t… yet. But you can download an app from somewhere like Yelp and use your cell phone camera in the same way. And it’s not even that new of a technology. It’s been around for quite a while.
The best programmers on the planet can no longer help you find a good quality domain name for your website.
I’m always interested to hear about a new available domain finder tool, but my interest is usually followed by disappointment. With each query I am let down by the poor quality domains generated by these services.
The tool looked promising, providing an advanced method of creating prefixes with vowels in the middle followed by suffixes. That should work, right? Unfortunately it doesn’t.
The results are similar to other tools for researching 5 letter or short domains. They look something like this: Coufo, Blole, Twafo, Twume, Plole, Clule. Terrible.
The domain names generated by many tools today are nonsensical strings of characters. Good quality made up words and “brandable” domains do exist, but they have all been claimed. Just as four letter domains have all been registered, so have gone quality short domains.
Truly quality brandable domains can really only be found on the aftermarket.
So, what are the alternatives?
I am a big fan of keyword domain names. Yes, even for branding. I consider good quality keywords to have huge advantages over made up brands that may just sound cool. The advantages are that these types of domains are often very memorable and easily readable.
You’re not too late. There are a lot of keyword domains available to register and many are still affordable on the aftermarket. While you may not be able to get a one-word domain, there are still descriptive two and three-word domain names that have inherent value beyond your modest registration fee.
To find the best names I recommend using data to support the popularity of your keywords. SEO and SEM tools like Google AdWords can provide further insight.
Every day hundreds of thousands of domain names are allowed to expire by their owners. A few months later these domains make their way back to general availability.
You have two options when going after an expired domain.
Backorder - Find out which registrar the domain name was claimed at. If a domain was previously managed at GoDaddy then you should place a backorder for the name at GoDaddy for the best chances of winning the expiring domain.
Catch the Drop - Approximately 2 months after a domain expires it will “drop” from the registry and become available again. This option usually works for less popular domains. DomainerIncome’s blog has a detailed look at the expiration process.
You may be able to find a quality brandable names by researching expiring domains, but I wouldn’t hold your breath! This is a good place to look for keywords though.
For further reading, I’ve previously written some pro tips for researching expired domains.
Shop the Aftermarket
There are a lot of great marketplaces that are not getting nearly enough of the attention they desserve. The largest domain aftermarket site is Sedo, because of the sheer quantity of listings from around the world. There are less known marketplaces, privately hosted portfolios, and auction services like Flippa where gems can be found.
Earlier this year I shared a list of the top 20 places to buy domains in 2010. The list features the top marketplaces, forums, conferences, auction houses and other options.
So, that perfect name has been taken! It happens to thousands of people every day. Why give up on it? You can contact the owner of a domain by looking up their WHOIS information, but you’ll need to pray it isn’t private.
The bookmarklet below will let you quickly view WHOIS data when browsing any domain in you browser. (More useful bookmarklets here)
Bookmarklet: (Drag & Drop link to your toolbar)
Email the owner a brief, polite message expressing your interest in the domain and make an offer to purchase. Your offer should be close to the final amount you would be willing to pay if you expect to receive a response.
How do you find quality domain names?
Are there available domain finder tools that actually work?
Thanks for taking the time to read my suggestions for finding quality domains. Please share your thoughts in the comments area below.
This article is from DotSauce Magazine.
Domain Finder Tools Do Not Work Anymore! Search the Aftermarket for Quality Domains
Frank Schilling published an editorial recently that was well received, even proclaimed to be the most important post of the year. I would like to respectfully disagree with that sentiment and provide my own perspective.
Frank crafted an interesting metaphor between the early days of oil drilling and the present day perception of direct navigation domain name traffic. Direct navigation is when people type in a domain name instead of doing a search. This type of traffic is extremely targeted. On most generic words it flows in daily by the barrel full.
The editorial did not necessarily apply to me personally because my domain names do not receive any significant amount of traffic. So dismal in fact, that I have stopped parking entirely. That’s the hard reality that many domainers who got their start around or after the .COM bubble or may not have capital to invest in generic domains.
However, hope is not lost for the countless domainers who do not have a steady supply of black gold.
Like the mythical Alchemist’s Stone that transmutes common metals into pure gold, we can transform virtually any domain name into a source of traffic by developing it.
Development through content creation, marketing and web design enables you to transform an “undiscovered” domain into vibrant virtual real estate. We can essentially create our own streams of traffic through a little hard work and know-how.
The future of our industry is heading towards web development, lead generation, affiliate marketing, direct advertising and paid content. Trade-in that parking account for a content management system and start working towards building your empire of truly developed websites.
I believe we can overcome the challenges and time-constraints to make this work by innovating and adopting the latest technologies. Quality websites built today will become the leading destinations of tomorrow.
This article is from DotSauce Magazine.
Domain Traffic May Be Black Gold, but Domain Development is the Alchemist’s Stone
New research from the University of New Hampshire shows that the “gateway effect” of marijuana – that teenagers who use marijuana are more likely to move on to harder illicit drugs as young adults – is overblown.
Whether teenagers who smoked pot will use other illicit drugs as young adults has more to do with life factors such as employment status and stress, according to the new research. In fact, the strongest predictor of whether someone will use other illicit drugs is their race/ethnicity, not whether they ever used marijuana.
Conducted by UNH associate professors of sociology Karen Van Gundy and Cesar Rebellon, the research appears in the September 2010, issue of the Journal of Health and Social Behavior in the article, “A Life-course Perspective on the ‘Gateway Hypothesis.’ “
“In light of these findings, we urge U.S. drug control policymakers to consider stress and life-course approaches in their pursuit of solutions to the ‘drug problem,’ ” Van Gundy and Rebellon say.
The researchers used survey data from 1,286 young adults who attended Miami-Dade public schools in the 1990s. Within the final sample, 26 percent of the respondents are African American, 44 percent are Hispanic, and 30 percent are non-Hispanic white.
Zillow.com® and Apartments.com™, two of the nation’s leading online destinations for real estate and multifamily housing, respectively, today announced a partnership to bring the Apartments.com national database of 90,000 managed apartment rental listings to Zillow®. Apartments.com rental listings include comprehensive home details, photos, floorplans, and property manager contact information – bringing the full search experience from Apartments.com to Zillow.
Listings from Apartments.com will receive exposure to Zillow’s 12 million monthly visitors(i), nearly two million of whom are currently renters. This syndication brings the total number of rental listings for single-family homes and apartments on Zillow.com to 150,000.
In addition to being displayed on Zillow, Apartments.com rental listings will also appear on the Zillow Mobile application, which has been downloaded more than two million times and is the most popular real estate application on the iPhone®, Android®, iPad™, and Windows® Mobile platforms.
“Zillow offers an unmatched user experience for home shoppers who are renting, deciding whether to rent or buy, or shopping for a home to buy. This partnership deepens Zillow’s footprint in the rental search industry, and gives Zillow users access to a new category of managed apartment rental listings,” said Chloe Harford, Zillow’s vice president of mortgages and new ventures.